Intermediate Preparing to Export course - Caithness and Sutherland

17th March 2013

11 April 2013
Highlands and Islands Enterprise, in partnership with Scottish Development International, is offering an Intermediate Preparing to Export course for companies that are already exporting to 2/3 markets and would like to further develop their export capabilities.

• Course kick-off: 2-day residential on 11th & 12th April 2013 (1 nights accommodation and dinner will be provided)
• Course continues on: 4 additional sessions held over 6-8 weeks: 25th April, 9th May, 23rd May and 6th June 2013

Location: The Norseman Hotel, Wick

This programme is fully funded by Smart Exporter, an ambitious new international trade skills programme, and is targeted at Scottish companies that are already exporting and wish to develop their export capabilities to grow their business.

Delivered by experienced export trainers, the programme consists of 6 full days over 8-10 weeks.

Benefits of attending include:

• Expanding knowledge and expertise in the more advanced aspects of exporting
• Developing export plans to ensure your business continues to grow
• Gain the skills & confidence to succeed in highly competitive international markets

The programme will deliver 12 modules over 6 days:

• Market Research

• Support Agencies

• Market Identification

• Advertising/Promotion Issues

• Production Issues

• Distribution Channels and Method of Market Entry

• Developing an International Culture

• Finance and Pricing Issues

• Trading and Contractual Terms

• E-Business Aspects of International Trade

• Producing and Presenting and International Action Plan

• Sales Negotiation Skills

Note: Companies must attend all sessions, maximum of two individuals per company.

Please note that the course is free of charge, but as it is a form of State Aid, it could count towards your overall De Minimis allowance.

If you are interested in attending our Intermediate Preparing to Export course or have any questions, please contact: Denise Friel on 01463 244212 or email Denise.Friel[AT]hient.co.uk

Smart Exporter services are supported through substantial investment by Highlands and Islands Enterprise (HIE), Scottish Development International (SDI), Scottish Chambers of Commerce and the European Social Fund.